Speaking only for myself, sadly, I think it's another misstep for Toyota Prius commercials. Toyota and their ad agencies love silly ads. I guess they're more "creative". For myself, I think you could have something like the ad below and got the point across much more effectively. As I said a couple of days ago when I first posted this, I think the jabs at the target group are misplaced. And the inclusion of those characters isn't going to appeal to purist petrolheads. So I think this commercial is nowhere near perfect but it's miles better than the silly ass Prius commercial above.
It will be very interesting to see how this commercial performs for Toyota. Does it make you want to buy a Prius?
UPDATE: I just saw this. Score one for Toyota (unless this is a paid mention).